Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Driving Strategic Decisions with Sales Analytics

How to Look at Sales Performance in a Different Way and Put Your Company on a More Strategic Path

Most often, sales analytics is only used to inform near-term, tactical sales decisions. But in the right hands, sales analytics can answer some much bigger questions and serve a very different purpose---a much more strategic purpose. In this guide, you will learn about:

  • How sales analytics can help answer the big strategic questions that many B2B companies are struggling with.
  • Why sales analytics is one of best sources for information and insight to improve a company’s overall strategy.
  • The three performance characteristics that are the most telling and indicative of strategic advantage and potential.
  • How to use sales analytics to identify your company's real strategic "sweet spot" within the overall marketplace.

This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Reducing Friction Between Sales & Marketing

    Some amount of "friction" between Sales and Marketing is expected. Too much, however, is counter-productive. In this on-demand session, we discuss dozens of ways to address seven root-causes of friction and conflict between the Sales and Marketing functions.

    View This Webinar

  • How to Structure Sales Operations

    The structure of your Sales Ops function can have ramifications for years to come. In this on-demand webinar, learn effective approaches and important considerations for getting your structure right.

    View This Webinar

  • How to Improve Your Sales Pipeline Analysis

    Pipeline analytics is great for reporting on current performance, but it can do so much more. This guide outlines 12 strategies for improving deal probability, velocity and value across every salesperson in your sales operation.

    View This Guide

  • Combating Competitive Pricing Pressure

    Pricing pressure is just a fact of life. But how well you handle that pressure can determine whether your business ultimately succeeds or fails. This guide exposes 15 ways to address (and prepare for) competitive pricing pressure.

    View This Guide