It’s only natural that salespeople want to close deals and grow revenue. Of course, discounts can often seem like a small price to pay to get that job done. However, the tendency to give in to pricing pressure can have disastrous impacts on profitability, long-term revenue, strategic positioning, and more.
SellingBrew’s editor-in-chief, Rafe VanDenBerg has been invited to present at an upcoming webinar on September 28 to share some of our latest research into these challenges. He’ll be joined by Eric Petty, Director of Market Strategy at PROS. They’ll be discussing how SellingBrew’s research has identified five powerful strategies that sales teams are using to win more business and capture more revenue…without crushing their margins or destroying profitability.
Attendance to this webinar is open to all and available at no charge. Join us and learn:
- Why sales is rarely to blame for the real reasons behind poor pricing and discounting behaviors.
- How recent changes in buyer behavior have created new challenges for sales and pricing.
- Why the balance of power continues to shift toward buyers–and it’s only expected to get worse.
- The 5 proven strategies companies are using to win more business and discount less.
