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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • To be most effective, which major growth drivers should we be focusing on?
  • Can modeling account potential help me with forecasting?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What do close rates have to do with lead generation?
  • By tightening-up our targeting criteria, aren't we shrinking our sales potential?
  • Can we use our existing sales funnel stages for optimization purposes?
  • Should I give my salespeople a specific price, or is a range OK?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • What are the main reasons sales training doesn't stick over time?
  • How do I know if my value messages are really "strategic"?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Getting Serious About Sales Effectiveness

    What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.

    View This Webinar

  • Making Change Happen

    How do you get an organization to move away from the status quo and actually embrace doing things differently? With the dynamics involved, effective change management requires a more strategic approach.

    View This Webinar

  • A Better Mindset for Driving Customer Success

    In this timely conversation, Sean Ryan of Alexander Group discusses how leading companies are driving significant improvements by adopting a broader and more holistic approach to customer success.

    View This Interview

  • Fostering Productive Collaboration

    In this recorded session, we discuss how to identify and influence the groups that contribute most to our sales performance and explore the 8 key ingredients for effective cross-functional collaboration.

    View This Webinar