Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should Sales Ops Be Distributed or Centralized?
• If we hire experienced reps, shouldn't they already know what to do?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• How can pricing and discounting affect lead generation?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What's the difference between lead generation and cultivation?
• Won't sales managers know which skills need shoring up amongst their reports?
• What's the difference between a "defined" and "undefined" market?
• What are the primary components of an effective sales strategy?