Inside the New Science of Sales
Demystifying How Leading Sales Operations Are Using Data-Science to Boost Performance
As our research has shown, leading sales operations are using advanced data-science to address many of today's most vexing sales issues, from prospect targeting and customer retention to deal-specific pricing and account expansion. For the layperson, however, all the esoteric talk around predictive algorithms, machine learning, and artificial intelligence can be pretty intimidating and hard to penetrate. That's where we can help. In this on-demand webinar, you'll learn about:
- The unfounded fears and misunderstandings about data-science that are holding too many sales teams back.
- The priority problems leading sales operations are working to address using scalable, data-driven solutions.
- The core processes and basic mechanics you'll find behind nearly every application of advanced data-science.
- The dynamics in the technology space that have made "smart systems" accessible to even small companies.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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The Fundamentals of Sales Intelligence
In Sales Ops, it's easy to feel like decisions are made in a vacuum. But the reality is that there are many sources of intelligence you can leverage to help the sales team sell more effectively, now and in the future.
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Step-by-Step Competitive Analysis for Strategic Selling
How to use competitive analysis to identify actionable opportunities to gain strategic advantage, expose competitive gaps, provide differentiation beyond price, and reduce competitive pressures.
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Measuring the Financial Impact of Sales Ops
How do you measure a Sales Ops function? How do you calculate what you're really getting from your investments? In this on-demand webinar, learn what other Sales Ops groups are doing to measure and communicate their contributions in dollars and cents.
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The Big Deal About "Modern" Sales Playbooks
A lot of sales operations have been trying to determine whether playbooks are something they should be leveraging. And if so, how should they be going about it? In this expert interview, Christopher Faust helps cut through the confusion and provides guidance on topic.
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