Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the difference between sales enablement and sales effectiveness?
• Should Sales Ops and Marketing Ops be combined? Is this common?
• What are the primary components of an effective sales strategy?
• How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
• Is classroom training better than web-based training?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• How do you make sure improvements stick and don't go back to normal?
• Who cares "how" we hit the numbers, as long as we hit them?
• When conducting research interviews, how many should we try to conduct?