Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why are the early signs of customer defection so difficult to spot?
• Shouldn't product training count as sales training?
• What is a "Steady State" customer defection and how do I spot it?
• How do you make sure improvements stick and don't go back to normal?
• How do we know what tweaks to make in the various stages of our funnel?
• If we spot a potential customer defection early enough, can we turn it around?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Once I understand the untapped potential in each account, what can I do with the information?
• We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
• What are the primary components of an effective sales strategy?