Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Who cares "how" we hit the numbers, as long as we hit them?
• Why would a B2B customer defect if they are saying they're satisfied?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• How do we get organizational support for tightening up our targeting criteria?
• What's a "bounce-back" offer and when would I want to use one?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What should I do with the leads that sales people disqualify?
• What are the different buyer types we might be negotiating with?
• How do we know what tweaks to make in the various stages of our funnel?