Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What’s the difference between “hard” and “soft” value-drivers?
• What are the main reasons sales training doesn't stick over time?
• How do we get organizational support for tightening up our targeting criteria?
• Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
• Any ideas for teaching our salespeople how to deal with Procurement?
• Is classroom training better than web-based training?
• Why don't great salespeople make great sales managers?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• Should we be able to command a price premium for every value-gap we identify?