Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- By tightening-up our targeting criteria, aren't we shrinking our sales potential?
- When doing competitive analysis, where else can we look to uncover our competitors' priorities?
- How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
- Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
- Should Sales Ops Be Distributed or Centralized?
- Is classroom training better than web-based training?
- What are the primary components of an effective sales strategy?
- Why don't great salespeople make great sales managers?
- How is marketing automation different from CRM or sales force automation?
- What's a typical ratio of Sales Ops headcount to Sales headcount?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Developing Prescriptive Account Plans
Learn a powerful 7-step process for growing sales from your existing customers. See how to identify exactly where growth opportunities are and create the account plans that will capture them.
View This Tutorial -
Identifying Three Types of Customer Defection
In most B2B markets, your ability to stave-off defections and retain good customers is critical. This video guide explains how to identify the early signs of three costly types of customer defection and how to take action before it's too late.
View This Guide -
How to Prevent Customer Defection
In this SellingBrew research report, learn how leading B2B companies are protecting their future revenues and profits with innovations in customer retention and defection detection.
View This Research -
The Marketing Research Interview Guide
Categories and sample questions for developing effective marketing research interview guides. A robust and well-rounded interview guide can be constructed by just developing one question in each category.
View This Tool
Come Join Our Next Webinar
Aligning Sales Ops to Business Strategy
Driving Sales Performance Within the Context of the Overall Business
