Anatomy of a Competition-Crushing Sales Strategy
Learn How Leading Sales Operations Are Leveraging Strategy to Win More While Competing Less
Sales strategy affects everything a sales team does. The better your sales strategy, the easier it is for your sales team to achieve their objectives. But understanding what makes an effective sales strategy isn’t always easy. In this training session replay, you'll learn about:
- The essence of strategy and why it's so difficult for competitive B2B sales organizations to embrace it.
- The critical differences between strategy and tactics---and why so many B2B companies confuse the two.
- The six strategic and tactical ingredients that come together to determine how challenging sales will be.
- The top strategic improvements and optimizations that can make the most difference to performance.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Answering Three Questions to Enable Change
Driving change in a sales organization can be a struggle and a challenge--and failure is all too common. In this tutorial, learn a more effective approach for championing new solutions in sales environments.
View This Tutorial -
Working With "Bad" Sales Data
In most businesses, there are so many moving parts that working with perfect data just isn't very realistic. In this session, learn a strategic approach to making meaningful progress with inaccurate and incomplete datasets.
View This Webinar -
Preventing Bad Deals Before They Happen
After-the-fact corrective actions will do little to prevent the bad deals from happening again. Stop treating the symptoms. This diagnostic shows how to identify and correct the underlying root-causes of problems and issues.
View This Diagnostic -
The Negotiation Tactics Cheat Sheet
Study and internalize these descriptions to better understand and identify many of the most common negotiation strategies and tactics your team will likely encounter in the field.
View This Tool

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges