Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Who cares "how" we hit the numbers, as long as we hit them?
• What's a "bounce-back" offer and when would I want to use one?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• How would we modify our systems to incorporate our sales training?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
• How can pricing and discounting affect lead generation?
• What’s the difference between “hard” and “soft” value-drivers?