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Building a Better Sales Pipeline

How to Improve Lead Quality and Quantity At Scale

Most sales operations will report that pipeline development is among their top five priorities, if not their top three. That said, however, most groups will readily admit that it has become a lot more challenging in today's hyper-competitive and ultra-noisy business environment. So what steps can we take to develop a better sales pipeline? How do we drive higher quality and higher volume at the same time? And how do we do it all in a way that is more consistent, predictable, and scalable? In this subscriber-only webinar, you will learn about:

  • Using predictive analytics and artificial intelligence to boost lead quantity and quality.
  • Refining the targeting definitions and prioritization criteria to focus your limited resources.
  • Working with the marketing team to improve outbound messages and cultivation routines.
  • Proven strategies and tactics for minimizing pipeline leakage and disqualification waste.

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