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Building a Sales Ops Center of Excellence

How to Move Beyond Tactical Support and Transform Sales Operations Into a Strategic Driver of Sales Effectiveness

Sales Operations has long been characterized as a tactical support function. But Sales Ops has the potential to be a powerful leverage-point for driving significant revenue and profitability gains. In this tutorial, you will learn:

  • The overall concept behind a Center of Excellence and how it applies to the Sales Operations function.
  • Twelve ways in which a Sales Operations Center of Excellence differs from a traditional Sales Ops function.
  • Seven simple steps for transforming an existing Sales Ops function into a Sales Ops Center of Excellence.
  • Basic guidance and advice for how to start developing a Sales Ops Center of Excellence from scratch.

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More Subscriber-Only Resources From Our Library

  • Better Product Management for Better Sales

    In this on-demand webinar, learn how leading Sales Ops teams are influencing the pre-market decisions that can reduce meaningful differentiation and limit the sales performance you can achieve in the market.

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  • 17 Insights That Improve Close-Rates & Margins

    The more your team knows about how your prospects perceive the marketplace, the better the chances are for success. This guide provides the key prospect insights that can improve close-rates, margins, and long-term customer values.

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  • Five Performance Boosters of Follow-On Sales

    While customer acquisition is certainly important, it might not the best place to focus if you really want to see dramatic improvements in sales performance. Learn how a shift in focus can increase your close-rates, shorten sales-cycles, and improve your margins.

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  • Getting Your Salespeople to Price Better

    Chances are, the behavior of your salespeople will ultimately determine whether pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.

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