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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What’s the difference between “hard” and “soft” value-drivers?
  • What are the different types of sales training we need to be aware of?
  • How Should a Sales Ops Function Be Structured?
  • Should I give my salespeople a specific price, or is a range OK?
  • Why is customer retention so much more important in B2B than in B2C?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
  • How are B2B sales operations using predictive analytics?
  • What's the difference between lead generation and cultivation?
  • The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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