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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • My company seems to love platitudes. How do I get others to focus on real messages?
  • How do I know if my value messages are really "strategic"?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • Should Sales Ops Be Distributed or Centralized?
  • Why are the early signs of customer defection so difficult to spot?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • What should I do with the leads that sales people disqualify?
  • What's the problem with using BANT for prospect qualification?
  • How do you make sure improvements stick and don't go back to normal?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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