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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • How do you make sure improvements stick and don't go back to normal?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • How can I tell if a customer is defecting early enough to do something about it?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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  • Prepping for the Next Sales Crisis

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  • Igniting Revenue Operations for Growth

    In this Express Guide by Alexander Group, learn how growth companies are evolving Sales Operations into the emerging field of Revenue Operations (RevOps), which is taking on broader responsibilities.

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  • Managing Mix to Boost Sales

    Product and customer mix have an incredible amount of influence over every aspect of your sales performance. In this on-demand webinar, learn how to get proactive about "rigging" your mix to your advantage.

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