Demonstrating the Value of Sales Operations

Quantifying and Communicating the Contribution and Impact of Your Sales Operations Team

While the importance, contribution, and value of long-established business departments tends to be taken as a given, relatively new Sales Operations functions will often have a bigger hill to climb. From getting additional human resources to investing in new tools and technology, an all-too-common response from management is, "Well, what have you done for me lately?" In this on-demand webinar, you'll learn about:

• How other teams have moved beyond being an administrative expense to being seen as an investment in profitable growth.
• The productivity metrics and contribution measures that can help make your case for additional investments and resources.
• How to combat the common misconceptions and misunderstandings about the importance of sales operations in B2B today.
• Proven approaches for internal communication and collaboration that reinforce your value and maintain ongoing support.