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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • If we spot a potential customer defection early enough, can we turn it around?
  • How is marketing automation different from CRM or sales force automation?
  • How are B2B sales operations using predictive analytics?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What kinds of things should a Sales Ops group be focusing on?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What are the main reasons sales training doesn't stick over time?
  • Who should be responsible for cultivating leads?
  • How do we know what tweaks to make in the various stages of our funnel?
  • Why don't great salespeople make great sales managers?

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