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How to Develop Real Competitive “Kill Sheets”

Simple Steps for Creating a Sales Tool That Highlights and Reinforces the Competitive Differences That Matter

Competitive kill sheets are a great tool to help salespeople in the field. But most so-called kill sheets are nothing more than glorified competitive profiles. In this concise tutorial, learn how to develop real, strategic competitive kill sheets that highlight and reinforce the competitive differences that actually matter to prospects.

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