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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do we know what tweaks to make in the various stages of our funnel?
  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • What are the main reasons sales training doesn't stick over time?
  • Why shouldn't we just focus our attention on our largest customers?
  • What are the different types of sales training we need to be aware of?
  • Why don't great salespeople make great sales managers?
  • What's the difference between "explicit" and "latent" demand?
  • What's the difference between lead generation and cultivation?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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