Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• Shouldn't product training count as sales training?
• What's the difference between sales enablement and sales effectiveness?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Why is customer retention so much more important in B2B than in B2C?
• How do you make sure improvements stick and don't go back to normal?
• What kinds of things should a Sales Ops group be focusing on?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• Why would a B2B customer defect if they are saying they're satisfied?