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Inside the New Science of Sales

Demystifying How Leading Sales Operations Are Using Data-Science to Boost Performance

As our research has shown, leading sales operations are using advanced data-science to address many of today's most vexing sales issues, from prospect targeting and customer retention to deal-specific pricing and account expansion. For the layperson, however, all the esoteric talk around predictive algorithms, machine learning, and artificial intelligence can be pretty intimidating and hard to penetrate. That's where we can help. In this on-demand webinar, you'll learn about:

  • The unfounded fears and misunderstandings about data-science that are holding too many sales teams back.
  • The priority problems leading sales operations are working to address using scalable, data-driven solutions.
  • The core processes and basic mechanics you'll find behind nearly every application of advanced data-science.
  • The dynamics in the technology space that have made "smart systems" accessible to even small companies.

This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • The Reality of an "Intelligent" Sales Technology

    Every once in a while, a sales technology comes along that purports to do things that just seem to good to be true. But does the reality actually line-up to the claims? We wanted to know. So we did our homework and talked to actual users. And what we discovered may surprise you.

    View This Research

  • Leading Edge Account & Territory Planning

    Sales planning is often perceived as not much more than tactical busywork. In this on-demand training session, you'll learn how innovative sales operations are taking a radically different approach to identify untapped growth opportunities and develop prescriptive account and territory plans.

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  • Designing Sales Comp Plans That Actually Work

    For driving salesperson behavior, your sales comp plan is one of the most powerful tools at your disposal. But any incentive you offer can have disastrous unintended consequences. In this guide, learn about four pitfalls to avoid and ten things to consider when designing your comp plan.

    View This Guide

  • Moving the "Meaty Middle"

    The primary focus for Sales Ops should be on improving the performance of the middle-of-the-road salespeople who comprise the majority of the team. In this on-demand webinar, learn why it's so important and how to make it happen.

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