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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • Can modeling account potential help me with forecasting?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • What are the main reasons sales training doesn't stick over time?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • What should I do with the leads that sales people disqualify?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What are the different types of sales training we need to be aware of?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • Who should be responsible for cultivating leads?
  • How would we modify our systems to incorporate our sales training?

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