Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Maximizing the Effectiveness of Sales Training

Proven Strategies and Steps for Developing a Sales Training Program That Actually Works for Your Business

In this recorded training session, we expose the pervasiveness of problems with sales training, dig into the underlying causes of inaction and lack of long-term "stickiness", and we explore how the right decisions early on can make all the difference as to whether your program succeeds or fails.

  • The three big reasons sales training doesn't stick --- two you might suspect, and one that doesn't get much attention.
  • The fundamental process steps that help ensure your training program has stickiness and relevance built right in.
  • The one process step that can make or break your program --- getting this decision right is more than half the battle.
  • How to infuse and inject the training into the DNA of your sales organization and the mechanics of your operation.

This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Assessing Core Sales Skills in the Hiring Process

    Relying on first-impressions, intuition, and gut-feel is just too risky when hiring salespeople today. This guide explores new options for infusing more objectivity and science into the process of finding good salespeople.

    View This Guide

  • Creating Content That Actually Works

    Content marketing is getting lots of attention, but it's easy to gloss over some crucial processes. In this on-demand webinar, you’ll learn about ten proven strategies for creating more effective sales and marketing content.

    View This Webinar

  • Finding Margin Leaks in Your Sales Processes

    Of course, every sale is the result of a process. And with any process, the quality of the final product is influenced by the raw materials. This diagnostic helps improve revenues and margins by identifying the root-causes of erosion in your sales processes.

    View This Diagnostic

  • Closing the Gap on Growing Existing Customers

    Our research into leading sales operations shows that for most B2B companies, selling more to their current customers is a top priority. However, this research also exposes a mission-critical capability that most B2B sales operations are admittedly lacking.

    View This Research