Selling Your Sales Ops Initiatives
How to Secure Internal Support for Investing More in Your Sales Operations
Even when your company is willing to invest in improved capabilities and infrastructure, you still have to sell your approach. After all, there are likely to be many other initiatives competing for those dollars and resources. So, how should you approach it? How should you craft, package, and pitch your initiative to get the go-ahead from management? In this on-demand webinar, you'll learn about:
- The types of initiatives that are more...and less...likely to garner support in the current business environment.
- How to structure and present your investment "case" in such a way that the right conclusions are drawn.
- Ten things you really need to know about how management teams tend to think about investment decisions.
- The mistakes and missteps you'll want to avoid as you assess your situation and design your initiative.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Preventing Bad Deals Before They Happen
After-the-fact corrective actions will do little to prevent the bad deals from happening again. Stop treating the symptoms. This diagnostic shows how to identify and correct the underlying root-causes of problems and issues.
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Step-by-Step Marketing Research for Strategic Selling
In this step-by-step tutorial, learn how to conduct marketing research---the only reliable way to gain the meaningful and actionable insights you need for effective strategic selling.
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Creating Content That Actually Works
Content marketing is getting lots of attention, but it's easy to gloss over some crucial processes. In this on-demand webinar, you’ll learn about ten proven strategies for creating more effective sales and marketing content.
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How to Quote Big Deals
Balancing the Risks & Opportunities When Quoting Large Bids and Contracts
