Seven Signs Your Sales Strategy Stinks
A Straightforward Self-Assessment to Evaluate the Quality and Effectiveness Your Sales Strategy
Hitting or missing your numbers just doesn't tell you very much about the efficacy of your sales strategy. Growth could be a mere fraction of what's really possible. And challenges could be stemming from execution issues. So, how can you tell if your sales strategy is really effective? In this simple diagnostic, you will learn:
- How and why sales performance alone is rarely an effective gauge of sales strategy quality.
- How to use “ingredient assessment” to estimate the odds that your sales strategy is solid.
- Seven areas where just asking and answering the right questions can be extremely revealing.
- The most powerful and predictive "ingredient" that ensures your sales strategy is effective.
This diagnostic is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Scott Kolar, the VP of Sales Operations at LexisNexis Risk Solutions, gives us an inside look into how his team is structured, their priorities and responsibilities, and the significant contributions they've made to the company's performance.
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Evaluating Top Sales Methods
How do you know your team is using the most effective sales method for your particular business situation? And if necessary, how do you facilitate a productive change?
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Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
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Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.
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