Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What's a typical ratio of Sales Ops headcount to Sales headcount?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- What is a "Steady State" customer defection and how do I spot it?
- What's a good cost-per-lead? Are there any benchmarks?
- How can we see the customer spend that we aren't getting?
- When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
- Should Sales Ops and Marketing Ops be combined? Is this common?
- Should I share the results of our marketing research with the sales team?
- If we hire experienced reps, shouldn't they already know what to do?
- When conducting research interviews, how many should we try to conduct?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.
View This Interview -
Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
A Better Mindset for Driving Customer Success
In this timely conversation, Sean Ryan of Alexander Group discusses how leading companies are driving significant improvements by adopting a broader and more holistic approach to customer success.
View This Interview
Why Subscribe?
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- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
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- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges