Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How do you make sure improvements stick and don't go back to normal?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Shouldn't product training count as sales training?
• What are some typical things that can hurt lead generation?
• Any ideas for teaching our salespeople how to deal with Procurement?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• Our whitepapers aren't generating very many leads. Any suggestions?
• What's the difference between defection detection and customer retention?
• Can modeling account potential help me with forecasting?
• Are marketing automation tools really all that? What can and can't they do, really?