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How to Structure Sales Ops

Effective Approaches and Considerations for Structuring Sales Operations Functions

Whether you're creating a Sales Ops function from scratch or working to enhance an existing function, the structure and design of your organization or department can have major ramifications for years to come. When you get it right, moving toward your ultimate objectives becomes almost automatic. If you get it wrong, however, you'll always be struggling against the inertia of your own organization. In this on-demand webinar, you'll learn about:

  • Three different types of Sales Ops organizational models that have proven to be effective in various situations.
  • How to balance the efficiency of a centralized Sales Ops approach with the effectiveness of a distributed model.
  • Five preventative measures that can give you a lot more wiggle-room around getting your structure just right.
  • A variety of tips, techniques, and considerations for defining effective Sales Ops roles and reporting hierarchies.

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