The Fundamentals of Effective Sales Analysis
Understanding the Essential Elements and Foundational Principles to Ensure Meaningful Results
Effective sales analysis has the potential to reveal opportunities for more revenue and margin. But despite the tremendous upsides, sales analysis can’t live up to its potential if the right foundation isn't in place. In this on-demand training webinar, you'll learn about:
- The critical differences between sales performance reporting and actual sales analysis.
- The key analytical concepts and fundamental principles you must understand and embrace.
- The foundational building blocks that need to be in-place to ensure accuracy and credibility.
- How these concepts and principles come together in practice, through a sample sales analysis.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Fooling Yourself About Customer Retention
In this Expert Interview, Rick Reynolds, the CEO of AskForensics, discusses their latest research and reveals a number of effective strategies for maintaining strong customer relationships and retaining your most valuable accounts.
View This Interview -
Selling Your Sales Ops Initiatives
Even when your company is willing to invest in improved capabilities and infrastructure, you still have to sell your approach. How should you craft, package, and pitch your initiative to get the go-ahead from management?
View This Webinar -
Making Sense of Revenue Operations
Revenue Operations is a hot topic and a growing function. What does Sales Operations really need to know about it? And how can the principles and practices be leveraged to improve overall performance?
View This Webinar -
The Negotiation Tactics Cheat Sheet
Study and internalize these descriptions to better understand and identify many of the most common negotiation strategies and tactics your team will likely encounter in the field.
View This Tool

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges