Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Shouldn't product training count as sales training?
- What are the different types of sales training we need to be aware of?
- Why shouldn't we just focus our attention on our largest customers?
- How can I tell what a customer's real agenda is and identify what type of buyer they really are?
- How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
- How can I tell if a customer is defecting early enough to do something about it?
- How is marketing automation different from CRM or sales force automation?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- Why should we care about what's happening in the lead generation process?
- Our whitepapers aren't generating very many leads. Any suggestions?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Five Margin-Killing MarCom Mistakes
Your marketing materials are often the first things prospect see. Learn how to identify and avoid five marketing communication mistakes that can damage your value before the sales rep even get a chance.
View This Guide -
Dynamic Sales Forecasting
Learn how leading sales operations are embracing dynamic, data-driven approaches that allow forecasts to evolve in real time, enabling better decisions, faster course corrections, and fewer surprises.
View This Webinar -
The One-Two Punch for Stickier Accounts
In this Expert Interview, Rick Reynolds, the CEO of AskForensics, discusses a straightforward, research-based program for improving customer retention and account health.
View This Interview -
How to Quote Big Deals
In this session, learn how leading teams are putting their best foot forward on big deals price-wise , while ensuring profitability, mitigating risk, and avoiding future regret and finger-pointing.
View This Webinar
Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this question as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

