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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • How is marketing automation different from CRM or sales force automation?
  • Why don't great salespeople make great sales managers?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • How do we know what tweaks to make in the various stages of our funnel?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • What is a "Steady State" customer defection and how do I spot it?
  • What’s the difference between “hard” and “soft” value-drivers?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?

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