Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What do close rates have to do with lead generation?
• What’s wrong with "management by result"?
• Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• What are the different buyer types we might be negotiating with?
• Can modeling account potential help me with forecasting?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• Should I give my salespeople a specific price, or is a range OK?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?