Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Can modeling account potential help me with forecasting?
- Why should we care about what's happening in the lead generation process?
- For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
- To be most effective, which major growth drivers should we be focusing on?
- Is classroom training better than web-based training?
- How Should a Sales Ops Function Be Structured?
- How do I know if my value messages are really "strategic"?
- What are some typical things that can hurt lead generation?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Competitive Insights for More Strategic Selling
For strategic selling, playing against your competitors' features, functions, and price-points isn't enough. This video guide explains how to win more often by gaining a much deeper understanding of your competitors.
View This Guide -
How to Avoid Guesswork in Value-Based Selling
Scratch the surface of many value-based initiatives today and you’ll find a whole lot of guesswork. In this tutorial, learn the two step process for making your value-based efforts more accurate and effective.
View This Tutorial -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
Structuring Effective Sales Ops Functions
This research brief answers three popular questions about Sales Ops structures, including: Should Sales Ops be distributed or centralized? Where should Sales Ops report to, or up through? How should a Sales Ops function be structured?
View This Research
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