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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
  • When conducting research interviews, how many should we try to conduct?
  • By tightening-up our targeting criteria, aren't we shrinking our sales potential?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Shouldn't product training count as sales training?

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More Subscriber-Only Resources From Our Library

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  • Getting Serious About Sales Effectiveness

    What does it take to make your sales operation more effective? This on-demand webinar provides insights into what other sales operations are doing and the areas to focus your energies if you're serious about sales effectiveness.

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  • Being An Internal Sales Consultant

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  • Innovating to Maximize Sales Productivity

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